Digipak Ideas

To begin with, the main idea of a digipak is to promote the band/artist. Therefore, on the front cover of my digipak I have decided to have Tamas on the front since he is going to promote our band "The New York Fund." Also, if audiences have watched the music video, then they will recognise Tamas on the front, therefore they shall buy the album.

Many digipak covers have the band on the album, unless they happen to be really well known where featuring them on the front isn't necessary. An example of this would be "The White Album" by The Beatles. However, all new artists would have to feature on the front, in order to be the most successful it can. Inside my digipak, I have decided to feature the use of concert and tour dates, in order to increase the promotion of ticket sales. This is also a key feature which many albums have inside. Furthermore, on the back of the digipak I will have a list of all the songs which will be played on CD. As a result, this is a common feature that is often on the back of album covers. For example, Florence + the Machine album "Lungs," and the albums such as "Now 47" which has a wide range of featuring items. Furthermore, by featuring Tamas on the front cover of the album, this will help the audience recognise the artist and could potentially build up a fan base.

Ideally, I would like some sort of unusual mise en scene in the background of Tamas, to make the album cover stand out. I've also decided that perhaps the mise en scene will be gray scale, while Tamas is bright, colourful ans bold. The typograhpy of "The New York Fund" will also be bright to contrast against the gray scale, so the name of the band stands out to a passing audience. I haven't decided yet if the entire digipak will be gray scale, but it would be nice to have a continuing colour theme throughout the whole album, with the typography for tour dates inside and the name of the songs on the back to be the same colour as the name "The New York Fund." Therefore, the digipak will look co-ordinated and look good visually.

The mise en scene of what the front cover of my digipak will be is undecided, but I defiantly intend to include a quirky background in order for the digipak to stand out amongst other albums in the record shops.